Consum Cheque Ahorro - Isola x Agencia Way

This latest spot for Consum, created with Isola and Agencia Way, and directed by Súper Fuerte, embraces an unexpected and surreal visual universe. UFOs, flying jam jars, hair standing on end and fully themed refrigerators turn an everyday supermarket setting into a playful world full of bizarre and unexpected moments.

From a VFX standpoint, we worked on the creation and integration of multiple digital elements, combining compositing, 3D and visual effects to bring each situation to life. Every element was carefully integrated into the live-action footage, matching camera movement, lighting and perspective to maintain a seamless and cinematic result.